The Third Annual Memories Matter event will feature interactive interviews and commentary and the musical performance by country artist Jay Allen. Every year, Memories Matter shines a light on the impact Alzheimer’s has, particularly on younger generations, and shows the human and emotional aspect of the disease. Several members of ADDF’s Young Professional’s Committee will share their personal family connections with Alzheimer’s.
All proceeds from Memories Matter support the ADDF's mission to accelerate the discovery and development of drugs to prevent, treat, and cure Alzheimer's and related diseases.